TRIZ (the Russian acronym for the Theory of Inventive Problem Solving) is a unique knowledge-based technology for generating new concepts. The power of TRIZ is based on the understanding of the evolution of successful products, ways to overcome psychological barriers and generalization of the ways used to solve problems in the most innovative inventions. TRIZ involves a systematic analysis of a problem to be solved and the application of a series of guidelines for the generation of solutions and alternatives.

The rate of generating breakthrough concepts and ideas for improvement of a current product or replace it with next product-generation has become the real key to success in competition. What technology do you use to generate breakthrough concepts and ideas? What methods do you use to solve a conflict avoiding a trade-off by satisfying both of the conflicting requirements. How reliable is your technological forecast of improvements of yours and competitors' products? How do decision-makers solve their long-term planning dilemmas?

Developed in the former Soviet Union, TRIZ methods are drawn from analysis of the most innovative inventions in different industries technologies and fields of engineering. The common trends in the evolution of many successful products were described. These trends provide an understanding of product development and point to opportunities to accelerate product development cycle. These trends are reliable base for a technological forecast of improvement of a current product or replace it with next product generation.

TRIZ analysis of an innovative situation has integrated system approach, function analysis and TRIZ function modeling. In problem formulation and problem solving, TRIZ aims to maximize utilization of the resources of the product or process, its super system and environment.

TRIZ classifies innovative problems and offers corresponding problem solving methods for each class of problems. The methods include algorithms for resolving conflicts between product parameters while minimizing product changes and costs. Problems with contradictions involved could be routinely solved.

TRIZ is becoming recognized as a powerful technology for systematic innovation. Accelerate your search for breakthrough solutions and increase effectiveness of your creative work and results dramatically.


Competencies Addressed
  • Understand the fundamental tools of TRIZ and how they might be applied to your technical processes.
  • Learn how to incorporate innovation while maximizing utilization of the system resources.
  • Understand how to develop breakthrough concepts in the generation of new products and processes.
  • Learn how the application of TRIZ methods can produce powerful results: the elimination of engineering conflicts and the reduction of cycle time for design problem-solving.
Innovation In Manufacturing Using TRIZ

Competencies Addressed
An intensive Two-day workshop will provide you with both TRIZ overview and ability to apply some concepts of TRIZ and the simplest TRIZ methods.
  • Conventional Approaches to Conceptual Design
  • Basic Concepts of TRIZ
    • Laws of Evolution
    • Ideal System
    • Conflicts
  • Function Analysis and Function Modeling
  • Ideal Ways
  • 40 Inventive Principles
  • Altshuller's Matrix for solving Technical Conflicts
  • The Algorithm for Inventive Problem Solving (overview)
  • Techniques for Conflicting Requirements Separation
  • TRIZ Standard Techniques (Overview)
  • Technological Forecast Using TRIZ (overview).
One of most complete contemporary TRIZ workshops, it covers all TRIZ problem solving methods for all classes of creative problems in product and process development including the algorithm for resolving conflicts between product or process parameters while minimizing product changes and costs. Even the most difficult problems with contradictions involved could be routinely solved. The workshop offers Tool-Object-Product (TOP) Function modeling and the best integration of TRIZ methods into a smooth way of powerful analytical thinking. Competencies Addressed
  • How to analyze a product
  • How to define problems that are worth solving
  • How to solve conflicts without any trade-off.
  • How to develop breakthrough concepts
  • How to systematize the process of idea generation
  • How to develop the new generation of a product
  • How to accelerate the evolution of your products
  • How to increase effectiveness of your creative work and results dramatically
  • How to apply TRIZ to real problems brought by the participants.
Learn contemporary TRIZ methodology in order to develop better products at a lower cost and in less time.

Topics covered:
  • Basic Concepts of TRIZ
  • Analysis of a Situation and Problem Formulation
  • Ideal Ways (the best directions to design the ideal product or process)
  • Solving a class of problems called an Insufficient Function
  • Solving a class of problems called a Conflict
  • Solving a class of problems called a Harmful or Unwanted Function
  • Solving a class of Problems called Measurement
  • Solving a class of problems Revealing the Causes of a Failure
  • Accelerated development of the new generation of products and processes by applying Technological Forecast
  • Combined application of TRIZ Methods
  • Solving participants' real-life problems
  • Implementation of TRIZ
  • Certification
  • New product generation development
  • Quality improvement
  • Solving long standing problems
  • Solving urgent problems
  • Solving warranty problems
  • Failure analysis
  • Developing breakthrough concepts and ideas
  • Improvement of a product or technology when known solutions are not applicable, expensive, complicated, or represent a trade-off.
  • Research and development projects
  • Research and development projects
  • Reduction of technological cycle
  • Cost reduction.
TRIZ & 40 Inventive principles
An intensive two days workshop will provide with both TRIZ overview & detailed mastering of 40 inventive principles of TRIZ.

Competencies Addressed
  • Basic Concept of TRIZ
  • 40 Inventive Principles
  • Practical Exercises
most successful course! very popular!!

Dr Gupta's research has led to the evolution of a brand new program aptly titled "INNOVATE or EVAPORATE". This training workshop helps to get people to appreciate that perceptions are the foundation of thinking and we all need to challenge our current perceptions. Learning formal techniques of creativity can help us think outside the box and generate breakthrough results.

Being innovative is the key to survival in this ever - changing and competitive world. Having the leading edge and competitive advantage are insufficient to maintain the marketing position. Innovation ensures that you consolidate and champion your company's products in the do-or-die marketplace.

This experiential and creative workshop will enable you to:
  • Change your mindset.
  • Generate and develop ideas easily.
  • Test your ideas
  • Create and improve products, processes or services as a way of life.
This workshop will equip you with individual and group innovative thinking techniques that generate practical ideas for your organization.

  • The need for innovation
  • What can you do to increase your creativity
  • Changing your Mindset
    • Changing your perspective
    • Breaking your habits
    • How to be more innovative
    • Perceptions and direction
  • Techniques for Creative Thinking
    • Chance Stimulus
    • Problem Reversal
    • Ask Questions
    • The Discontinuity Principle & Applied Imagination
    • Brainstorming
    • Forced Relationships / Analogy
    • Attribute Listing
    • Morphological Forced Connections
    • Imitation
    • Storyboarding
    • Synectics
    • Metaphorical Thinking
    • Lotus Blossom Technique
    • In the Realm of the Senses
    • Ideatoons
    • Assumption Smashing
    • DO IT! Method of Roger Olsen
    • Unconscious Problem Solving
Mini - lectures, videos, slide show, music, commercial illustration, teasers and puzzles.

Executive officers and managers who recognize that we must innovate or evaporate in this fast changing world.

Innovate or Evaporate
Train The Trainer module available!


Design Thinking

"Design thinking is a human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success."

Tim Brown, President and CEO, IDEO

Design Thinking is a systematic, human-centered approach to solving complex problems within all aspects of life. The approach goes far beyond traditional concerns such as shape and layout. Unlike traditional scientific and engineering approaches, which address a task from the view of technical solvability, user needs and requirements as well as user-oriented invention are central to the process. This approach calls for continuous feedback between the developer of a solution and the target users. Design Thinkers step into the end users' shoes – not only interviewing them, but also carefully observing their behaviors. Solutions and ideas are concretized and communicated in the form of prototypes as early as possible, so that potential users can test them and provide feedback – long before the completion or launch. In this way, Design Thinking generates practical results.

Innovation and effective problem-solving combine three essential components: technical feasibility, economic viability and human desirability. Design Thinking approaches problems from a human perspective, with the objective of designing innovative and desirable products, services or experiences that reflect all three aspects. Design Thinking was developed by David Kelley, Stanford professor and founder of the renowned design agency IDEO in Silicon Valley.

Design Thinking offers an even balance between creative and analytical methods. This combination motivates teams, coaches and project partners to define the problem and formulate the solution with a greater sense of adventure. Different perspectives and experiences consciously flow into the solution process. The solution space of design innovation opens at the crossroads of user wishes, feasibility and cost-effectiveness.


  • Everyone is creative in some way
  • Creative skills can be learned and enhanced
  • Divergent and Convergent Thinking Must be Balanced
    Keys to creativity are learning ways to identify and balance expanding and contracting thinking (done separately), and knowing when to practice them.
  • Ask Problems as Questions
    Solutions are more readily invited and developed when challenges and problems are restated as open-ended questions with multiple possibilities. Such questions generate lots of rich information, while closed-ended questions tend to elicit confirmation or denial. Statements tend to generate limited or no response at all.
  • Defer or Suspend Judgment
    As Osborn learned in his early work on brainstorming, the instantaneous judgment in response to an idea shuts down idea generation. There is an appropriate and necessary time to apply judgement when converging.
  • Focus on "Yes, and" rather than "No, but"
    When generating information and ideas, language matters. "Yes, and" allows continuation and expansion, which is necessary in certain stages of CPS. The use of the word "but" – preceded by "yes" or "no" – closes down conversation, negating everything that has come before it.

"We can all create a desired future instead of merely accepting what life o ers."


Springboard is your fast track to a deliberate creativity process for solving problems and capitalizing on opportunities. You'll learn the Creative Problem Solving (CPS) Process, the research-based gold standard of creativity methods, and be exposed to the Foursight framework which can help you understand how you and your teammates approach challenges. You will experience hands-on activities, real-world examples, and a variety of divergent and convergent thinking tools to give you the skills you need to advance your personal and professional goals. In this course, you will:
  • Recognize and overcome blocks to creativity
  • Identify attitudes and behaviors conducive to creative thinking
  • Apply core concepts of creative thinking
  • Utilize a variety of divergent and convergent thinking tools
  • Apply the CPS method to many simulated or real situations
  • Consciously be creative when facing problems and opportunities

A Framework for linking strategy with innovation in a fast-paced and complex world


Work challenges are becoming more and more complex and uncertain. The speed of change is more intense than ever before.

Strategic Thinking for Results was designed to address this reality – the new normal.

The challenge is how to be both more agile and proactive when navigating in this environment. In Strategic Thinking for Results participants develop the mindset and skillset needed to strategically think through any situation they face at work or in life.

This course is designed to strengthen strategic thinking abilities while under pressure to perform in today's hyper–paced, complex global business climate. Participants learn how to respond to the rapidly changing challenges and opportunities of your enterprise. From the front–line to the executive suite, effective strategic thinking is a critical skill needed for success.


In this program participants will assess their current strategic thinking skills and develop a personal action plan to incorporate strategic thinking into their daily routines. Learning will happen while applying a powerful strategic thinking framework in which participants clarify and explore:
  • What really motivates themselves and others
  • A compelling vision of the future
  • Current reality from many perspectives
  • Future pull and creative tension
  • Strategic pathways for the future
  • Environmental scanning habits of top-line strategic thinkers

Learning Objectives

At the conclusion of this program* participants will:
  • Implement the strategic thinking framework (Future Pull – Current Reality – Strategic Pathways) in planning activities.
  • More effectively visualize desired future states.
  • Understand the powerful linkage between desire and strategy development and selection.
  • Understand the negative impact of narrow input on good strategy.
  • Improve their ability to see and prioritize the complex interdependencies of key decisions.
  • Build habits of reading and listening that gather more diversity of thought.
  • Increase listening and data collecting skills with immediate colleagues and adjacent economic sectors
  • Strengthen their ability to notice – and question – their own assumptions about "the way things are."
  • Utilize polarity management skills to realize value from both scientific thinking and intuition in good strategic decision making.
  • Verbalize and model to others the value of "intentional reflection time" in the crafting of wise strategy.
  • Generalize from 'strategic thinking at work" to "strategic thinking in life."


Bullet Dr. Edward De Bono